The Asian market is unique and naturally also has very high potential. This is due to the fact that this region has grown very strongly. It now accounts for more than half of the world’s population, particularly in China and South East Asia.

It is also interesting to see that there is a very, very young and knowledge-hungry population there that wants to grow strongly. It is always very exciting to work there.

I lived in Asia for a total of ten years, in Hong Kong, the Philippines and Indonesia. It was always a great pleasure to work with young, knowledge-hungry employees and to move things forward with a strong can-do attitude.