As a sales expert with high international expertise and an experienced General Manager, worldwide assignments are on my agenda. Especially when it comes to technical products requiring explanation in the B2B sector, I bring all my knowledge to bear.
- Company experience at: Robert Bosch Group, Jebsen Group, Grässlin GmbH, Intermatic Inc., Lapp Group, NTN, SNR, IHI Group, Docusketch, Syntegon, Funkinform
- Positions: Management, Sales, Service, Product and Project Management with responsibility for up to 300 employees and up to 300 million euros in sales
- Industry experience: Software, Automotive (Aftermarket), Mechanical Engineering, Electrical Engineering, Fuel Cell
- International: Assignments in Western Europe, USA and Asia: Japan, China, Hong Kong, Singapore, Indonesia, Philippines and Taiwan (lived in Asia with family for a total of 10 years)
- Education: Diplom-Betriebswirt (Reutlingen and Chambéry, France) and graduate of the Executive Leadership Management Program at Carnegie Mellon University (Pittsburgh, USA)
Roundtable Sales: Successful sales approaches for global markets
Asia is the growth engine of the coming years.
Christian Lukas, Atreus Manager and expert for international sales, emphasizes the importance of Asia as the most important growth market: “There are also numerous alternatives to China.”
ASEAN countries such as Vietnam, Malaysia, the Philippines, Singapore, Indonesia and Thailand are particularly attractive due to their growing middle classes, high economic growth and young, well-educated populations.
“Companies should spread risks and develop Asian markets in a targeted manner,” advises Lukas. He shares his experience of expanding to Thailand and emphasizes the importance of locally adapted product portfolios and pricing strategies: “With an understanding of the market and the right employees, you can open up further markets from Thailand, for example.”
Tool usage / license agreements
In this specialist article, Christian Lukas summarizes the essential procedure for concluding tool usage / license agreements as a win-win for OEM and Automotive Tier 1.
Interim Manager Profile
With this interim manager profile accredited by Deutsche Interim AG, Christian Lukas summarizes his assignments in the spare parts market.
Interviews and specialist topics
More than just spare parts: The aftermarket is becoming a service business
I am observing how the aftermarket is changing from a product to a service business. Why services are becoming increasingly important in the automotive sector.
The underestimated lever in the aftermarket: data management
I keep seeing the same problems in the aftermarket: fragmented data, complex numbering and a lack of system logic. That costs growth.
Data logic in the aftermarket: typical weaknesses and how to avoid them
In my work, I often encounter data silos and unclear data logic. In this article, I show why integrated systems are crucial in the aftermarket.
The aftermarket as a strategic lever for sustainable branding
The aftermarket is more than just a sales channel: it enables direct contact with B2B and B2C target groups and thus becomes a central lever for sustainable brand building.
Logistics under time pressure: Aftermarket success factor
One thing is clear to me: standing still costs money. Why quick decisions and established logistics processes are essential in the aftermarket.
Real time instead of queries: modern delivery processes in the aftermarket
My work shows how much automated interfaces simplify ordering and delivery processes. Why this is crucial in the aftermarket.
Understanding Asia: Growth markets, talent and the power of the can-do mentality
Rapidly growing, extremely young and full of energy: the Asian market inspires with its thirst for knowledge, drive and a pronounced can-do attitude.
Why cross-functional teams are crucial in the aftermarket
I have learned that aftermarket projects are successful when internal expertise and external market knowledge are combined in a targeted manner.
As a sales expert with high international expertise and an experienced General Manager, worldwide assignments are on my agenda. Especially when it comes to technical products requiring explanation in the B2B sector, I bring all my knowledge to bear.
- Permanent employment positions: Robert Bosch Group, Intermatic Inc. and the Lapp Group at home and abroad
- Positions: Management, sales, product and project management with responsibility for up to 300 employees and up to 500 million euros in sales
- International: Assignments in China, Hong Kong, Japan, Singapore, Indonesia, Philippines and Taiwan (a total of 10 years on the Asian continent) as well as in the USA and Europe
- Education: Diplom-Betriebswirt (Reutlingen) and graduate of the Executive Leadership Management Program at Carnegie Mellon University (Pittsburgh, USA)
- With this interim manager profile accredited by Deutsche Interim AG, Christian Lukas summarizes his assignments in the spare parts market.
Christian Lukas in an article by Deutsche Welle
Indonesia offers investors growth opportunities: In an article on the JJ-Lapp Cable SMI, Indonesia is described as a major growth market for investors.
Christian Lukas
In this video, Christian Lukas describes his focus, a successful example project and what added value he can offer potential clients as an interim manager.